A couple of months back I added more headers to my weblogs markup. For a long time all I had was <h1>, <h2> and <h3> for entry title, weblog name and titles within entries.
I shuffled some of that about, making the individual entry’s link to the theme archive a <h3>, making the sidebar section names <h4>. And I thought I’d each line item in the list recently commented on entries in<h6>.
Google noticed and took my word for it that I knew what I was doing. Tracking my search engine responses I saw that individual entry archives were drawing more and more inappropriate hits. The more popular the search phrase the more likely it having been marked as a headline in the sidebar would bring folks to a wholly irrelevant page.
If I’d really given the issue a five seconds proper thought I’d realize that what I’d done was wrong if only because the list of recently commented on entries changes every day. The visitor would arrive and even if been of that rare species willing to look or I had Google highlight working there’d be nothing relevant for them to see.
I’ve made my recently comments list merely a list again and used <h6> for my breadcrumbs at the bottom of the page.
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